NRH2O Family Water Park (Study)

North Richland Hills, TX


Aquatic Marketing Development Plan 1993

In 1993, the City of North Richland Hills wanted to create a destination water park in the Dallas/Fort Worth market. Counsilman-Hunsaker was part of the professional team that evaluated the market, developed conceptual planning, and projected an opinion of market performance, including revenue and expenses.

Architect: Brinkley Sargent Architects.

Aquatic Design & Engineering 1995

The city moved forward with the new $7.8 million waterpark built on a 22-acre site featuring a wave pool (the first in the area), lazy river, leisure pool, six waterslides, and participatory water features. In the first year of operation the facility captured 260,000 visits, exceeding projections in the original Aquatic Marketing Development Plan.

Architect: Brinkley Sargent Architects

 Master Blaster Expansion 1996

In 1996, Counsilman-Hunsaker provided hydraulics engineering for 32 pumps required to run the Master Blaster waterslide as well as the filtration and chemistry system.

Architect: Brinkley Sargent Architects

Expansion to Increase Market Penetration Master Plan 2006

The city of North Richland Hills has aggressively continued to increase market penetration with several expansions to the waterpark. In 2006, Counsilman-Hunsaker was asked to be a part of a summit of industry leaders to identify potential opportunities to continue the success of NRH2O Family Water Park. Market segments were studied including demographics and area aquatic providers to identify demographic groups not frequenting the facility. Several conceptual options and cost projections were also provided including options for indoor recreation.

Architect: Kimley-Horn

Aquatic Design and Engineering- NRH Rec Centre 2006

Based on the findings from the Expansion to Increase Market Penetration Master Plan, the city retained the design team of Counsilman-Hunsaker and Brinkley Sargent Architects to design the new NRH Rec Centre. The 85,000 sq. ft. facility featuring an indoor leisure pool and spa with high end finishes. The centre opened in the summer of 2009.

Architect: Brinkley Sargent Architects

Marketing Development Plan for Expansion 2013

A long-term Marketing Development Plan for Expansion was completed in December 2013 by Counsilman-Hunsaker and Brinkley Sargent Architects to guide the development of the remaining expansion area and the ultimate build-out for NRH2O Family Water Park. The long-term plan not only included the potential for the water park’s future expansion and development but also took a comprehensive assessment of the existing attractions, existing themes within the park, signage, parking and parking lot circulation. The recommendations from the plan also included the park’s ability to respond to the recreational and economical needs of the service area and its guests and to the increasingly competitive water park industry as a whole. The study analysis provided the following goals:

1. Performed an analysis of the existing conditions of the NRH2O Family Water Park.

2. Established a proactive interface with key stakeholders to create a “shared vision” for the park.

3. Established the development of reasonable long-term and short-term action plans that addressed new and traditional experiences for current and future guests of the park.

Architect: Brinkley Sargent Architects


Project Type

Parks and Recreation

Project Service

Feasibility Study


Completed 2013


Brinkley Sargent and Kimley-Horn

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