Feasibility Studies

Forecasting for Success

Yielding facility-specific revenue and expense information related to management and staffing to give you the tools required to make sound decisions going forward.

Regarding our Study services during COVID-19: Knowing what to expect from a budget and expenses standpoint while your aquatic facility is closed starts with a Counsilman-Hunsaker feasibility study. We can help identify what you can expect with considerations such as facility type, demographics and income levels, including facility location, and appraise the self-sustainability of new and existing facilities in both its revenue and expenses. If you have concerns about the impact that temporary or long-term closure may have on your facility's future success, contact us today.  Learn more about our COVID-19 response

Can you forecast success? Utilizing diligent research and evaluation methods, our team of operational specialists can uncover the strengths and weaknesses of your project and identify the resources required to carry your aquatic facility to success, both now and in the future. A feasibility study/business plan provides due diligence on the "think-it-through" side, revealing information you will need to make sound decisions going forward.

Aquatic Planning to Help You Make Important Decisions

With new aquatic facility builds underway across the U.S. and the work, communities are often faced with a challenge: Keeping up with and meeting local expectations.

If a community has an aging pool or aquatic center, the choice is often between renovation or a total replacement. Counsilman-Hunsaker is committed to helping communities make these decisions. We'll provide industry data and our expertise so you will have the best information and guidance to move forward.

A Feasibility Study serves as that plan. Comprehensive and extensive, our studies involve entire communities so that your aquatic center will meet the needs of its population. You'll have a complete, working strategy for the vision, creation, and sustainability of a new aquatic center tailored directly to your needs. This includes:

  • Considering the user groups that will use the facility
  • Revenue-enhancing amenities
  • Any impacts on other facilities
  • Cost management requirements
  • Probable construction costs
  • Financial commitment to facility operations

With Counsilman-Hunsaker's practical, innovative, and expert knowledge at your side, you and your community will find yourselves prepared with all of the facts, figures, and sights you need to make an educated decision. Let us know how we can help.

See our feasibility studies
  • Heights Recreation Center

    Heights Family Aquatic Center

    In 2009, MHS Planning & Design LLC and Counsilman-Hunsaker were retained by the city to conduct a feasibility and master planning study for the creation of a new aquatics facility, aiming to meet the needs of their citizens for the next 50 years. The city responded favorably to the recommended strategy to design an outdoor ...

    See our feasibility studies
  • Cannon Pool

      In early 2007, ALSC Architects, Counsilman Hunsaker, and the City of Spokane Park leaders worked with neighborhood groups to design the new pool at A.M. Cannon Park in West Central Spokane.  Residents elected for the A.M.Cannon Pool to have more splash features and family-friendly amenities than the other five similar facilities being constructed under ...

    See our feasibility studies
  • Doug Russell Pool

    In 2013, Counsilman-Hunsaker was retained by the City of Midland to conduct a Feasibility Study to determine the future of the Doug Russell Pool. The pool was built in the 1950s and had been facing physical and functional obsolescence with only having a few upgrades since being built. The goal of the study was to ...

    See our feasibility studies
  • Schenectady County Metroplex Development Authority, NY (Study)

    The Schenectady County Metroplex Development Authority contracted Counsilman-Hunsaker to develop a feasibility study for the purpose of building a natatorium with a 50-meter pool, a diving well, and a shallow water teaching pool at the Mohawk Harbor development in Schenectady. Counsilman-Hunsaker also conducted an economic impact analysis for competitive swimming events in conjunction with our ...

    See our feasibility studies
  • Allen ISD Natatorium

      In 1998, the team of Counsilman-Hunsaker and Brinkley Sargent was retained by the City of Allen to perform a Feasibility Study to evaluate options for the development of a cutting-edge natatorium. Each approach was analyzed for the required scope of work, programming benefits, and project costs. Based on the analysis of the Feasibility Study, ...

    See our feasibility studies

Strategic Business Plans

Used by our experienced team of operational specialists to forecast the functional, operational, and financial impact of the development or renovation of your aquatic center, a feasibility study can yield facility-specific revenue and expense information related to management, staffing, and other aspects of your aquatic center.

Our business plans incorporate key demographics for the area your aquatic facility is located in, the amenities you choose to feature, the level of staffing required to smoothly operate the facility, and expected expenses and revenue, to not only make sure that your aquatic center is set up for success but continues to exceed all expectations going forward.

For more information on our feasibility studies, and how our experienced team can set your aquatic facility up for success, get in touch with Counsilman-Hunsaker today.

Contact us